Mercury (automobile)
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Mercury is a division of the Ford Motor Company founded in 1939 to market semi-luxury cars slotted between entry-level Ford and luxury Lincoln models. To this day most Mercury models are based on Ford brand platforms.
Mercury, like the defunct Edsel was created from scratch, rather than being a takeover of an existing company like Lincoln. Mercury's heyday was in the 1950's, when its formula of stretching and lowering existing Ford platforms was very successful.
List of Mercury Cars